Episode 53: Gentle Marketing with Chala Dincoy
In Episode 53 of the Wealth On Any Income Podcast Rennie is joined by Chala Dincoy. Chala is the CEO and founder of The Repositioning Expert and a marketing strategist. In her former life, Chala was an award-winning marketer at companies such as Pepsi, Pizza Hut, Frito-Lay and Playtex for 20 years. Now she’s a marketing consultant, and the author of, Gentle Marketing, a gentle way to attract loads of clients.
Chala is a regularly featured expert on major television networks, such as ABC, NBC, CBS, Fox, as well as a speaker at international conferences. Her true passion is her personal choice for the most adorable kid in the world – her son Logan – and scuba diving, boot camp workouts and her Kindle addiction also keep her busy.
In this episode Rennie and Chala cover:
- What an Elevator Pitch Coach is and why you need one.
- Her favorite charity Women for Women International – https://www.womenforwomen.org/
- Her biggest business failure and how it has shaped her approach to coaching.
- The importance of finding your super-niche and how it helped one of her clients to have people chase her instead of her chasing them!
- Free gift of her book Gentle Marketing.
- The biggest mistakes people make in Marketing and Chala’s podcast ‘Naked Marketing’.
About Chala Dincoy
Chala Dincoy is the CEO and Founder of The Repositioning Expert (division of Coachtactics). She’s a Marketing Strategist who helps professional service companies change their messaging to attract more decision makers.
Chala is a marketing consultant, the author of Gentle Marketing: A Gentle Way To Attract Loads Of Clients, and How To Win Friends the Way Apple Wins Customers and host of the Naked Marketing Podcast..
Having been a purchaser of services in her role as a marketing manager for Tier 1 corporations for decades, Chala is able to help professional service providers to break through the competitive landscape and to get through to the corporate decision makers faster and in a more relevant way. This, in turn ensures a consistent and sustainable lead pipeline as well as a marketing plan that enables accelerated growth.
Chala dishes out big advice that’s to the point, accelerates your growth and is like ROCKET FUEL for your business!
For your free copy of Chala’s Book Gentle Marketing and other free gifts visit >> https://repositioner.com/gift
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